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Thread: You gotta love H.Moser....

  1. #1
    Senior Member mmdl8's Avatar
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    You gotta love H.Moser....



    H. Moser & Cie. does it again with the Swiss Icons Watch…! Yes, it is a mess. Yes, it looks terrible. No, it is not a joke and it does really exist. But indeed, it is again a brave move from the brand.


    I literally laughed out loud when I saw this. So reminded me of the car Homer Simpson built.

  2. #2
    Senior Member TimeCaptain's Avatar
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    Quote Originally Posted by mmdl8 View Post


    H. Moser & Cie. does it again with the Swiss Icons Watch…! Yes, it is a mess. Yes, it looks terrible. No, it is not a joke and it does really exist. But indeed, it is again a brave move from the brand.


    I literally laughed out loud when I saw this. So reminded me of the car Homer Simpson built.
    Fantastic analogy!
    www.watchpaper.com

    Wind 'em. Wear 'em. WatchPaper.

  3. #3
    Senior Member mmdl8's Avatar
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    Here’s the link to the full article:


    https://monochrome-watches.com/intro...ss-icons-watch

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    Wow, that is a hilarious creation!

  5. #5
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    I love the GMT Bezel without the GMT complication. Classic.
    Founder: 2018 CWC Watch Sabbatical

  6. #6
    Senior Member JDC222's Avatar
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    No words...


    Sent from my iPhone using Tapatalk

  7. #7
    Senior Member IanCognito's Avatar
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    Quote Originally Posted by armybuck041 View Post
    I love the GMT Bezel without the GMT complication. Classic.
    This irked me (out of all things)... haha
    In life, anything worth doing is worth overdoing...
    Instagram: @ian_cognito
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  8. #8
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    I like Moser’s cheekiness. Did you see their CEO’s quote about the satire of this watch, basically bashing his Swiss colleagues? Of course it’s a one off that will be auctioned for charity. Great marketing. The quote:

    “Many brands, even historical ones, create and produce nothing but substitute substance with artificial hype to stay relevant. Reinforcing their efforts with prestigious events and paying ambassadors who have no links to watchmaking; these tactics are just artifice that serve as smoke and mirrors. It's all about who has the longest history, the most famous celebrity ambassador, or influencer with the most followers. Their efforts are in vain, the essential lies elsewhere: with the product”


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  9. #9
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    So great! If there’s any industry that needs someone to provide them with a reality check from time to time, it’s the Swiss watch industry. I’m interested to see what it goes for - and if the winning bidder ever actually wears it
    Speedy Pro (hesalite) / 214270 Explorer I (MK2) / SKX007

  10. #10
    Senior Member Japenney's Avatar
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    THOUGHT PROCESS FOR THIS WATCH:

    1. I WANT THE DIAL OF THE PATEK 5711 BLUE

    2. I WANT THE CASE DESIGN OF AP

    3. I WANT THE CROWN GUARD OF A PANERAI

    4. AND THE BEZEL OF A PEPSI ROLEX GMT

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